Current market segmentation consists of having the entire heterogeneous marketplace for a product and dividing it into many sub-markets or segments, Each individual of which has a tendency to be homogeneous in all sizeable areas.[eleven] The process is performed for 2 most important applications: improved allocation of the company's finite resource

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ในสังคมยุคออนไลน์ที่โซเชียลมีเดียมีอิทธิพลสูง คลิปดังโซเชียลกลายเป็นปรากฏการณ์ที่ใครๆ ก็พูดถึง ไม่ว่าจะเป็นแนวฮา ดราม่า